About Us
Born at a kitchen table. Loved by parents everywhere.
The Idea
As a new mom, I struggled to find a safe and simple way to shop with my baby. That challenge inspired me to create Binxy Baby — a brand built to make everyday life a little easier for parents everywhere.
What began as a handmade idea at my kitchen table has grown into a brand trusted by parents around the world who value safe, functional, and beautiful baby gear.
From Kitchen table to Trusted Brand
Our original shopping cart hammock was thoughtfully designed to keep your baby secure, comfortable, and close — while giving you the freedom to shop with confidence.
Each hammock is independently tested to meet all CPSIA safety standards and crafted with premium materials, because peace of mind should never be optional.
Today, Binxy Baby is known as the original baby shopping cart hammock, loved by families and featured by trusted retailers nationwide.
Our Promise: Safety & Quality First
Every Binxy Baby product is independently tested to meet or exceed CPSIA safety standards for infant products — including evaluations for flammability, small parts, phthalates, sharp edges, and structural integrity.
We design every detail with your baby’s safety and comfort in mind, using high-quality fabrics and components that stand up to everyday life. Because when it comes to your baby, peace of mind matters most.
Making Life a Little Easier
Parenting is full of surprises — your baby gear shouldn’t be one of them. We’re proud to help families simplify everyday moments, from grocery runs to family adventures, with products that are smart, stylish, and truly practical.
From one parent to another — welcome to the Binxy Baby family. 💛
With love,
Lisa Pinnell
Founder, Binxy Baby
Ready to make life a little easier?